Tudor was founded in 1926 by Hans Wilsdorf, the same man who created Rolex. Tudor is most well recognised for their incredibly high-quality Swiss craftsmanship at such an accessible price point, in fact your are getting Rolex's build quality with Tudors price tag.
Tudor are known to be more experimental with the designing of their watches, use of materials, case sizes and even brand ambassadors and marketing methods. Due to their experimental nature, many watch collectors and enthusiasts look forward to Tudor's new releases each year as they tend to stand out and be more creative, especially when compared to other brands such as Rolex and Omega.